Jungkook The Brand? How does that sound? This year, indeed, belongs to the one and only Jeon Jungkook. All the success that the BTS golden maknae has been receiving is all thanks to his multiple loads of talents, love for music, and fandom, the ARMYs. Of course, who wouldn’t be shocked and thrilled to see the notification Jungkook, The Brand on your Weverse? We were, too! And in case you missed it, the JK logo is officially in!
The BTS Golden Maknae’s JK Logo
It started with a simple autograph and now birthed into his brand. On November 21, 11 AM KST, the notification with Jungkook The Brand notification popped out of our screen. Out of curiosity, we checked out what it was about, and voila! It’s Jeon Jungkook’s symbol mark as an artist.
On the Weverse post, it wrote that the design started from his autograph. If you look into the symbol mark, it’s J and K, and the Korean letters of his initials, ㅈ and ㄱ. According to the post, this also represents “the concept of boundless growth and limitless potential.”
The birth of Jungkook, The Brand, also showcases a new face of JK, not only the seventh member of BTS but also as a soloist. “An artist who aspires to create and share unforgettable, golden moments with his audience,” they ended.
- If this is familiar, you’re right. Before they officially launched Jungkook The Brand, we already had a glimpse of the logo in Jungkook’s GOLDEN albums. Throughout the promotions, we’ve seen the JK logo around, and we can’t help but admire how simple yet classy it looks.
the jungkook brand <3 pic.twitter.com/ytDXwjZZEj
— 🐰 (@kukivlog) November 15, 2023
Jungkook The Brand and ARMYs’ Love and Support
ARMYs couldn’t help but fully support this new step in the artistic career of Jeon Jungkook. It’s interesting to know if JK trademarked this one as his brand or BIGHIT did. Either way, it’s evident that the golden maknae is up to something new!
the jk symbol being his brand and jungkook trade marking it is everything i cant wait for what we might get from him in the future pic.twitter.com/yK2jteofiy
— 🐰 (@kkyukirby) November 21, 2023
Jungkook, The Brand – Story:
The design of Jung Kook’s symbol mark originated from his own autograph.
The symbol incorporates the English initials ‘J’ and ‘K’, as well as the Korean letters ‘ㅈ’ and ‘ㄱ’, representing the concept of boundless growth and limitless potential.
— Golden Times (@JJK_Times) November 21, 2023
Some already found a recent spoiler from Jungkook related to his newly debuted logo. In a livestream, JK was seen wearing an earring that is similar to his Jungkook The Brand logo. Hmm, it seems like he’s also flexing it; let us have a better glimpse of that, please. Also, would this mean that we’ll be getting jewelry products? Oh, now we’re raising our eyebrows.
So jungkook was giving spoiler of the brand?😭this golden earring?😭 pic.twitter.com/s7cFPT7Lwy
— tsu (@koomimisluv) November 21, 2023
Me selling my house with the furniture because someone said “The Brand” by Jungkook might be related to jewelry or clothing pic.twitter.com/KdpWNGqOrO
— abcdefg hi_JK|(ꪜ)🐥 (@Harruu05) November 21, 2023
What if Jungkook drops his own brand collection and we’ll finally get the pretty earring he was wearing. I SEE THE VISION !!!!!!!! LETS GET IT pic.twitter.com/ifk9fRA5KY
— ᕱ⑅ᕱ (@homeisjungkook) November 21, 2023
We can’t wait to see what Jeon Jungkook has prepared for everyone. At this point, it’s inevitable that the BTS maknae would release merchandise, and all his visual works would have his logo. New album? World tour and merch? We are beyond excited and proud, too. Plus, the logo screams expensive!
“Jung Kook, The Brand” has got to be the sexiest sequence of words I’ve ever seen oh my god https://t.co/MsCaFeNfQv
— mirakoo (@voiceofjeon) November 21, 2023
jungkook making his own logo for his solo work and promotions and releasing a new gcf after years for his OWN work this time. he’s making a self made brand for himself as a way to show his own artistry. i really love the significance of that. pic.twitter.com/ZPX08UGlQj
— nour⁷ (@jeonstar_jk) November 20, 2023
JUNGKOOK THE BRAND pic.twitter.com/HAYzTzT5cO
— hope⁷ (@winnttaebear) November 21, 2023
Now that the year’s coming to an end, it’s pretty thrilling how things are turning out for him. Receiving various awards from prestigious music award shows, breaking records and history; who’s doing it like him? With nearly a month before 2023 ends, ARMYs, have you thought about what could happen? Jungkook The Brand is the start of new and more incredible things for the soloist, and it’s giving us goosebumps! Moreover, the logo gives credit to its Creative Director, LONETONE. Along with the director, Irene Lee, Jihee Hwang, and Kyle Shin were in charge of the Brand Experience Design. When will we see his logo next? Hopefully soon!
