After a long wait, BABYMONSTER finally arrived last November 27 with their single track, BATTER UP. The group made a lot of noise on social media and music charts as soon as they dropped their first track as a newly debuted group under YG Entertainment. However, fans noticed something unusual that led them to ask if this was the official debut of the girl group because of the agency’s zero promotions for them. Here’s what we got and how fans are reacting.
When Will We See Any BABYMONSTER Performance?
The BATTER UP track got that girl crush and chic vibes, perfect for the young girl group of YG. The members have the charm and presence that is known for every YG artist to have. With a great track and exciting music video, people can’t help but wonder when they can see the girls perform choreography and song live.
@babymonster_yg_tiktok BATTER BATTER #BATTER_UP ❣️ #BABYMONSTER #베이비몬스터
The international response to BABYMONSTER and their debut track made it big, especially in the charts. They topped the iTunes charts of 21 countries with their debut single, which heightened the anticipation of the fans and casual listeners to witness their performance in various promotions.
However, YG Entertainment seemed to have a different plan for the new girl group. Aside from posting the music video and music streaming details last November 27 for the debut, no other important information has been released. Other Tweets are the members’ dance challenges posted on TikTok, Instagram Reels, and YouTube Shorts. No wonder fans have been raising concerns over the group’s promotions for their debut.
#BABYMONSTER Debut Digital Single [BATTER UP] OUT NOW
🎧Listen on your favorite streaming platform
: https://t.co/6uKXSietH5🎬‘BATTER UP’ M/V
: https://t.co/1B9rk6ABxn#베이비몬스터 #DigitalSingle #BATTER_UP #MV #OUTNOW #YG pic.twitter.com/xHt6OoFo1P— BABYMONSTER (@YGBABYMONSTER_) November 26, 2023
- Even a debut showcase was not held during D-day. Honestly, it had us thinking about what was going on as well; fans did not even receive any group selfie to commemorate the group’s debut.
As of this writing, YG recently gave a statement about this matter. Unfortunately, they said that the group has no schedule for music broadcast, and the promotions are still in preparation, along with more songs. So, all we can do is wait for further details, and hopefully, we can see BABYMONSTER soon.
[INFO] NAVER ARTICLE 231129
YGE on #BATTER_UP's Music Show Promotions "There is no set schedule for BabyMonster's music broadcast.
BabyMonster's schedule will be announced as soon as possible, and we are currently preparing promotions and follow-up songs."
Link:… pic.twitter.com/crb4fLNT9d
— BABYMONSTER GLOBAL (@BABYMONGLOBAL) November 29, 2023
Fans React To The Girl Group’s Zero Promotions
This has been a hot topic on the online discussion site, theqoo. The post focuses on wondering what was going on with BABYMONSTER and YG after debuting and having no promotions afterward. They wrote down a list of the current state of BaeMon’s accounts, including X, Weverse, and YouTube, and thanked Spotify Korea for adding BATTER UP to the Girl Krush playlist. It seemed to bother a lot of K-fans, as they flooded the comments section of the theqoo post.
- Some thought that it could have been a hurried debut, while others believed that it was some kind of a marketing strategy for them. Some commenters were shocked that BaeMon had already debuted, and some showed concern for the newly debuted girl group, as YG is amid contract renewal with BLACKPINK.
It wasn’t just on theqoo, but fans on X also noticed the lack of promotions for the girls. They blame YG for sabotaging BaeMon’s BATTER UP debut with the way they are being treated with no promotions right now.
what the hell is yg doing for babymonster's debut promotion?? they literally sabotaging them by giving the beyond bare minimum
— ruka's pr manager (@rukapinks) November 24, 2023
Now everyone's saying all the views they have are fraudulent and are making fun of them not charting high on kcharts when their company can't even give them proper promotions 😑 my girls deserves better!#BABYMONSTER https://t.co/U3Sw59Mn4H
— nisha 🦋 (@baemonhour) November 29, 2023
With proper promotion, we can also see a bright future for BABYMONSTER. Fans also believe that the group could be one of the biggest GGs, and hopefully, that happens for them.
See the huge jump? It just really needs a proper promotion. #BABYMONSTER https://t.co/6BNp8Ot87G
— nisha 🦋 (@baemonhour) November 28, 2023
If the members of Babymonster weren't exceptionally talented artists, I would never stan another YG artist or group after Rosé, but here we are again. So, YG, step up and do better with the girls and give them proper promotions. pic.twitter.com/qwv44BMCrB
— ꫂ ၴႅၴ¹ 😈 12/6 rosie – 11/1 drip (@rsbmmusic) November 29, 2023
honestly babymonster debut doesn't feel like a debut its more likely a pre-release song — why? there is nothing special happened on their debut day looks like YG just released their music and thats it no efforts and promotions.
— ْ (@PHARIDANG) November 27, 2023
We can’t wait to see more from the newest girl group! We also hope to see them perform as a seven-member group when the time comes. Stream BATTER UP, BABYMONSTER fans!
